When K2 opted to deploy their first Rights Management system, it appeared to have everything they needed to manage their fast growing and increasingly complex business. The initial system captured their attention by showcasing the ease of use for basic functionality with an attractive interface. After K2 started to experience exponential growth, they realized the need for a solution to do more than just the basics. The ability to search and pull data on a more granular level was becoming a vital part of their day-to-day operations.
Their existing system was struggling to organize their content by multiple dimensions and keep up with the complexities associated with their contracts. They needed a solution that would grow with their expanding library to help manage and better organize their content on a granular level. They needed FilmTrack.